Our Support & Expertise
Strategic Plan
We help our clients explore new use cases and co-create high-value-added services. This process typically unfolds in three key phases:
The inspiration phase focuses on identifying trends and analyzing customer behaviors through interviews and ethnographic research. The ideation phase leverages design sprints to generate a broad range of innovative service ideas. The experimentation phase prioritizes the most valuable services for implementation.
As part of the development of new concepts, we also support the industrialization and scaling of their deployment, ensuring a seamless transition from innovation to execution.
Innovation & New Service Design
We support our clients in exploring new use cases and co-creating high-value-added services.
This process typically unfolds in three phases. The inspiration phase focuses on identifying market trends and analyzing customer behaviors through interviews and ethnographic research. The ideation phase leverages design sprints to generate a wide range of innovative service ideas. Finally, the experimentation phase prioritizes and validates the most impactful services to ensure their feasibility and alignment with business objectives.
New Concept Development
Enhancing Operational Efficiency and Business Support: Process and Organizational Optimization
We conduct a comprehensive diagnosis of processes and organizational structures, benchmarking them against industry standards. Based on this analysis, we help our clients define target models and strategic roadmaps across key business functions, including procurement, supply chain (upstream and downstream), sales and marketing, management control, finance and accounting, and human resources. We also ensure the sustainable implementation of these transformations.
Leveraging lean methodologies, we enhance process performance through a continuous improvement approach. Our work fosters cross-functional collaboration and the adoption of a collaborative work environment, while also supporting the creation of knowledge books and training materials to ensure long-term adoption and sustainability of change.
Information Systems Transformation
We support our clients at multiple levels, from defining their IT transformation roadmap to assisting in solution selection through requirements specifications, RFI, and RFP processes. Our expertise spans business analysis (AMOA) across all project phases, including scoping, deployment, program management, and change management for end users.
With an in-depth understanding of retail-specific solutions such as APS, WMS, TMS, MES, ERP, MDM, and PLM, we act as a trusted partner for businesses seeking to modernize their IT systems. Our role often involves working closely with business leaders, ensuring seamless collaboration between operational teams and IT departments to drive efficiency and innovation.
Digitalization of Customer Journeys and Experience Enhancement
We support executive teams in defining digital and omnichannel strategies and redesigning customer journeys to enhance the overall experience. Our approach focuses on creating seamless, engaging, and personalized interactions that align with evolving consumer expectations.
Beyond strategy, we implement digital commerce solutions and guide organizations through the transformation process and change management, ensuring a smooth adoption and long-term impact.
Data Governance & Monetization
Data quality and utilization are at the core of retailers’ challenges and their relationships with partners. The ability to extract value from data and integrate monetization strategies—such as retail media—has become a crucial aspect of modern business models.
We begin with an assessment of data maturity, whether in terms of reference data or broader datasets, before co-developing with our clients a target governance framework and roadmap. This includes organizational structures, data processes, cataloging, quality and security standards, and the selection of appropriate tools to support data-driven strategies.
We also assist in the definition and deployment of performance measurement and monitoring tools, as well as AI-driven decision-support solutions, leveraging both predictive and generative AI to enhance business intelligence.
To foster a data-driven culture, we help teams identify relevant use cases, test them through Proof of Concepts (POCs), and scale successful initiatives for full industrialization. Additionally, we support the reliability and traceability of supplier-to-customer information, including labeling processes, QR codes, and certification data, ensuring transparency and compliance with industry standards.
Optimization of Merchandise Flows
We support organizations in defining and implementing their supply chain strategy, including the redesign of the logistics master plan across upstream, downstream, and last-mile operations.
Beyond strategy, we implement advanced supply chain solutions for forecasting, planning, and operational optimization. Our expertise enables businesses to enhance efficiency, improve responsiveness, and drive overall supply chain performance, ensuring seamless alignment with evolving market demands.
CSR
We help our clients turn their CSR ambitions into reality through our RESET offering, driven by a specialized expert community.
In addition to our core value proposition, we have developed specialized retail-specific offerings to support our clients in the following areas:
- Fresh products & category management to optimize perishable goods operations.
 - Product assortment, pricing, and commercial strategy for improved market positioning.
 - Trade management to enhance supplier relationships and contract efficiency.
 - Product, supplier, and nomenclature reference management to ensure data consistency.
 - Customer reference management (RCU) for a unified and data-driven approach.
 - Payment & transaction solutions to streamline checkout and digital payments.
 - Expansion strategy and deployment industrialization to support business growth.
 - Customer journeys & omnichannel experiences to enhance engagement and conversion.
 - Loyalty programs & customer insights to strengthen retention and personalization strategies.
 
Case Studies
Co-construct and deploy all transformation, operation, and communication processes to serve the new formats and service offerings, as well as the performance of the stores
Solution
Building a unique and integrated transformation process covering all components of the value chain
- Acquisition / expansion of integrated / franchised networks
 - Network transformation – concept / offer / pricing
 - Network management / operation / performance
 
Result
13 execution pillars equipped, adapted, and operational
Build the vision for the customer journey of tomorrow, both in-store and online, to determine the evolution of tools (customer knowledge, customer engagement, loyalty, customer service, and voice of the customer).
Solution
The existing situation was diagnosed through a summary of issues, existing tools, operational opportunities, and the 2025 vision from business teams. The customer view was built by developing target use cases from the customer’s perspective, while the market view was inspired by players in the market. The customer IT strategy for 2025 involved prioritizing use cases based on customer value, business value, and alignment with the Group’s strategy.
Result
There was alignment on the prioritization of customer use cases between the various departments (Stores / Digital / Omnichannel / Marketing / IT). A clear roadmap was established, supported by the Executive Committee (COMEX), business teams, and IT.
Contacts
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Nelson Godinho
Partner Industry, Energy and Distribution