Maxime is a graduate of ESCP Europe in Project Management.
Passionate about digital and brands, he began his career as an analyst in a startup in the hospitality industry. He joined Nurun agency in 2010, where he orchestrated digital strategy, ethnographic research, e-commerce design, mobile apps, social media management, advertising, and retail activations for his clients. Maxime became Associate Director for Luxury and CPG at Razorfish (Publicis) in 2016.
In 2019, he joined Frog – part of Capgemini Invent – to bring internal work cultures closer and synchronize brand, experience, and business offerings for clients in various sectors (Energy, Finance, Public, CPG, Luxury, Retail).
In November 2021, he joined Onepoint as a partner in innovation & foresight.
Onepoint impressed me with the modernity of its mindset and its talents: a tangible entrepreneurial DNA, the desire to invent new models, the attention given to the role of spaces in the age of remote work, and the conviction to apply its own recipes.